So you love analogies, I'll give you one then.

You are like that guy in the 80's movies. You know the guy who drove the Porsche, dated the hot girl the main character was in love with, and was an overall douche. You would say stuff like "I'm a winner" or "You're a nerd". Even though you were an obvious jerk who nobody liked, you would have a large group of followers. You were the trendiest clothes, and you parents were rich. Colin Cowherd you are that douche. You jump on whatever team is winning, and claim them as your own. In a recent bit he was talking about baseball cards and how he used to never get any Reds. He was from Seattle but of course he was a fan of the Reds, because thats when they had the Big Red Machine, now he claims to love the Yankees and wants them to win every year. When somebody calls in to his show and questions them, he almost always interrupts them or cuts them off completely. Yet he is becoming bigger and bigger, and now hosts one of the worst sports shows I have ever seen on ESPN. Which of course is getting good ratings, just to prove that people will watch whatever is on ESPN. The saddest thing of all though is that I still listen to his radio broadcast if its on just so I can bitch about him.